Liz Carter- Digital Marketing Agency Owner
Matthew M. - CEO at Shield Advisory Group
Scott W. - Account Manager at Pure Valve Solutions
Fabian R. - Managing Partner at Park & Stone Mortgage
Chris S. - CEO at R4 Method
Josh F. - Marketing Strategist at LevelUp Funnels
Marshall L. - Co-Founder at Certain Pay
Rick H. - Health Insurance Agent at Us Health Advisors
Nicole W. - Marketing Specialist
Ryan Stewman- CEO at Phonesites & Breakfree Academy
Dimitrius F. - Digital Marketing Specialist
Luke M. - CEO at The Solar Company
Paul H. - CEO at JetSetter
Benjamin A. - CEO at Infinity Marketing
Josh M. - Account Manager 700 Credit Repair
Nancy M. - Mortgage Loan Officer
Cold-Email Marketing is often viewed as the modern-day door knocking. We 100% agree with this. Cold-Email Marketing if done correctly can yield your sales team a calendar jam-packed with sales appointments. . .
Here are some tips on how to do it right.
1.) Make sure you are using an email marketing tool or software that has a great deliverability rating. A clean & reputable reputation. This applies to your domain as well.
2.) Metrics, make sure you are able to measure your metrics. Open rates, click-through, and reply rates. If you can't measure your results you will never know where your campaign is falling short or where you can improve.
3.) Send Plain Text Emails- If you look in your promotions, social, or even spam box you will notice that a majority of the emails in there are "commercial" like emails, with nice pictures, HTML content, and templates.
But look at where they are. . . NOT in your inbox.
It's been proven that plain text emails outperform...